Polsat-Interia Group, after a strong finish in December, secured first place among online publishers in Poland in 2025. According to the Mediapanel study, the publisher of the Interia portal as well as Polsatnews.pl and Polsatsport.pl consistently led the Internet rankings for eleven consecutive months (February-December), achieving the highest average monthly reach in 2025 – 20.66 million RU.
In December, Polsat-Interia Group (20.21 million RU) achieved a record-breaking lead over the second‑ranked publisher. It outperformed RAS Polska by 918 thousand RU, becoming the only publisher in the ranking to exceed 20 million RU. Interia (14.15 million RU) closed the year as the largest domain and the first‑choice portal in Poland. Onet.pl ranked second (13.95 million RU), followed by WP.pl in third place (13.67 million RU).
According to Mediapanel, Polsat-Interia Group won the Internet in 2025. Users appreciated that, during a time of growing disinformation and geopolitical tensions, the publisher provided – here and now – free access to reliable, verified, and objective information from Poland and around the world, covering politics, sports and business, as well as social issues, ecology, and entertainment.
Polsat – Interia Group prevailed in key thematic categories in 2025:
- Pomponik.pl won in the “Celebrities & Entertainment” category, achieving the highest average monthly reach - 5.62 million RU.
- Zielona Interia became the most popular environmental portal in Poland, generating the highest average monthly reach - 2.57 million RU.
- Deccoria.pl won the “Home & Garden Interior Design” category with the highest average monthly reach - 2.95 million RU.
- Polsat – Interia Group ranked No. 1 among fans of the “Science & Technology” category in 2025. Interia Geekweek, Zielona Interia, and Antyweb.pl collectively generated the highest average monthly reach - 5.63 million RU.
- Polsat-Interia Group also won in the “Weather” category. Interia Pogoda and Twoja Pogoda together achieved the highest average monthly reach – 8.31 million RU.
Additionally, Interia Geekweek has been the No. 1 portal in the “Science & Technology” category for the past four months (September-December).
