At a glance

We are one of the largest Polish companies and a leading media and telecommunications group in the region. We provide 17.4 million services to 5.6 million customers.
The Group consists of the following companies and brands:

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We create and deliver the most attractive TV content, telecommunication products and other services for the home, residential and business customers, using state-of-the-art technologies to provide top quality multi-play services that match the changing needs of the market, while maintaining the highest possible level of customer satisfaction.

Key data

(million PLN)2016201720182019120201YoY change
Selected financial data  
Revenue 9,729.8 9,828.6 10,686.1 11,676.1 11,962.9 2.5%
EBITDA 3,640.8 3,617.0 3,697.7 4,196.7 4,191.9 (0.1%)
EBITDA  Margin 37.4% 36.8% 34.6% 35.9% 35.0% (0.9 p.p.)
Profit from operating activities 1,669.3 1,834.0 1,727.0 1,967.0 1,886.2 (4.1%)
Net profit 1,021.0 945.2 816.1 1,114.6 1,146.2 2.8%
Capital expenditures2 590.4 739.1 928.4 1,231.6 1,217.9 (1.1%)
Capital expenditures as % of revenues 6.1% 7.5% 8.7 10.5% 10.2% (0.3 p.p.)
Average number of employees3 5,010 4,802 6,086 7,231 7,402 2.4%
Stock data  
Market capitalization e/y (thous. PLN) 15,732.8 15,899.1 14,428.2 17,868.9 19,365.4 8.4%
Basic and diluted earnings per share (PLN) 1.60 1.48 1.28 1.74 1.79 2.9%
Year-end price (PLN) 24.60 24.86 22.56 27.94 30.28 8.4%

[1] Based on currently applicable IFRS 16 standard and incl. Netia Group’s results
[2] Capital expenditures represent payments for our investments in property, plant and equipment and intangible assets. It does not include expenditure on purchase of reception equipment leased to our customers, which are reflected in the cash flow from operating activities, or payments for telecommunication concessions.
[3] The average employment of permanent workers not engaged in production in Cyfrowy Polsat Group, excluding workers who did not perform work in the reporting period due to long-term absences

KPI

 20162017201820192020
Total number of RGUs [thous.](contract + prepaid) 16,525 16,523 16,906 17,386 17,990
CONTRACT SERVICES
Total number of RGUs [thous.], incl.: 13,255 13,685 14,259 14,729 15,372
   Pay TV, [thous.] incl.: 4,766 4,942 5,099 5,038 5,010
          Multiroom [thous.] 1,022 1,100 1,160 1,193 1,209
   Mobile telephony [thous.] 6,731 6,933 7,345 7,895 8.535
   Internet [thous.] 1,758 1,810 1,815 1,796 1,827
Number of customers [thous.] 5,883 5,777 5,706 5,638 5,548
ARPU per customer [PLN] 88.7 89.0 83.2 84.2 87.2
Churn per customer 8.3% 8.8% 7.6% 6.4% 6.5%
RGU saturation per one customer 2.25 2.37 2.50 2.61 2.77
PREPAID SERVICES
Total number of RGUs [thous.], incl.: 3,270 2,838 2,6479 2,657 2,618
   Pay TV [thous.] 79 80 96 161 114
   Mobile telephony [thous.] 2,972 2,580 2,424 2,416 2,446
   Internet [thous.] 219 178 127 80 58
ARPU per total prepaid RGU [PLN] 18.6 19.9 20.4 20.3 21.8
TELEVISION
Audience share1 24.1% 23.9% 24.3% 24.3% 25.0%
Advertising market share2 26.7% 27.1% 27.3% 28.0% 29.2%

[1] NAM, All 16‐49, all day, SHR%; excluding partnership channels, include both live broadcasting and broadcasting during 2 consecutive days (i.e. Time Shifted Viewing), internal analysis
[2] Our estimates based on Starcom/Publicis Group data

Last updated 08/10/2021