Over 5.8 million viewers watched Poland’s handball team play against France in Polsat and Polsat Sport channels

Poles defeated their titled opponents 31 to 25 in fine style and advanced to the main round of the tournament, winning every match so far. The match against France was yet another one played by Poles in the European Championship which attracted over 5 million viewers to their TV sets.

One out of every three viewers of TV was with us during the coverage of the Poland vs. France match. The average number of viewers watching the matches was 5.8 million, which translated to high viewership shares of both channels. Polsat and Polsat Sport attracted the total audience of 33.8% in the 4+ group and as much as 38.5% in the 16-49 age group.