Cyfrowy Polsat and Plus present results for the first quarter

15 May 2014

Cyfrowy Polsat Capital Group published excellent operating and financial results for the first quarter of 2014. The satellite platform reports record high revenue, Telewizja Polsat improves both audience and advertising market shares, and Polkomtel (who joined the Group on May 7) regularly increases the number of mobile Internet users and maintains high profitability of business.

  • Number of subscribers of pay TV as at the end of the first quarter of 2014 was stable at ca. 3.53 m;
  • Already 85% of Cyfrowy Polsat subscribers use HD set-top boxes;
  • Ca. 20% of the platform’s subscribers (over 700 thousand) use our Multiroom service;
  • ARPU of the Family Package in the first quarter of 2014 increased by 2.9% YoY to PLN 49.6, while that of Mini Package – to PLN 13.6;
  • Churn was maintained at a stable level of 9.3% in the 12-month period ended on March 31, 2014;
  • Number of users of mobile internet increased to 255 thousand;
  • Average number of users of IPLA (website and application) increased in the first quarter of 2014 to ca. 4.2 m;
  • Number of VOD/PPV transactions in the first quarter of 2014 amounted to 264 thousand, and since the launch of the service – to 4.8 m;
  • Audience share of Telewizja Polsat Group increased in the first quarter of 2014 to 22.5%, of which the main channel POLSAT had 13.2%, an thematic channels – 9.3%;
  • Share in the advertising market of Telewizja Polsat Group increased in the first quarter of 2014 to 24.9%.

- The first quarter of 2014 was very successful both in terms of operating and financial results. Apart from every day operations during this period we also prepared intensively for the closing of the transaction of acquisition of Polkomtel, which we successfully finalized on May 7. We face many new possibilities and challenges related to the operations of Polsat Group enlarged by Plus. Our main goal for the second half of this year is the continuation of the process of integration of both companies and the introduction of new joint products and sales initiatives – says Dominik Libicki, CEO at Cyfrowy Polsat S.A.

- We are very happy with the Group’s financial results. The increase in revenue is due to the organic growth of the retail segment and dynamically increasing revenue from advertising and sponsorship of Telewizja Polsat Group. Our effective cost management policy resulted in reduced costs compared to the corresponding period of the previous year. High EBIDTA and EBIDTA margin reflect excellent and sound fundamentals of our business, which allows us to look upon future operations of the new Group including Polkomtel with optimism - comments Tomasz Szeląg, CFO at Cyfrowy Polsat S.A.

Plus operating results:

  • Total subscriber base of Plus Network at the end of the first quarter of 2014 amounted to 13.9 m, of which post-paid clients constitute d7.4 m (including 774 thousand users of mobile Internet) and pre-paid clients – 6.5 m;
  • Number of active users of data transmission services increased to 3.5 m;
  • ARPU per post-paid client amounted to PLN 50.7, and per pre-paid client – PLN 11.1, average ARPU was PLN 32;
  • Retail ARPU from data transmission services amounted to: PLN 9.3 per post-paid client and PLN 1.1 per pre-paid client;
  • Smartphones constituted 77% of the total retail sales of telephones.


Last updated 10/04/2014