Cyfrowy Polsat introduces changes to its brand communication

Cyfrowy Polsat, in accordance with its strategy to provide complete multimedia products and services for the whole family, introduces changes to its brand communication, that include new slogan: „Twój Multimedialny Dom” ("Your Multimedia Home") and new icons. This is the highlight of the new phase in the consistent development of the company creating a broad portfolio of products for its customers. The changes in the communication are followed by new promotions that encourage combining the operator’s services into sets tailored to the needs of each family and testing new online services. At the same time, the operator has launched a new, refreshed website: www.cyfrowypolsat.pl. Soon, two new campaigns will be launched: one to promote "Your Multimedia Home", the second - the changes within the Internet offer.